We buy Amazon FBA businesses and build them into world-class consumer brands.

Interested in exploring a sale?

Get in touch with Forum – the most trusted buyers in e-commerce.

Why sell to Forum?

Our philosophy is simple: We provide entrepreneurs and owners
with the most efficient and lucrative way to sell their businesses.

What we look for

  • Passionate sellers who have built outstanding brands that consumers love
  • Enduring consumer categories core to everyday life
  • Differentiated products that will be in demand for years to come
  • 70% or moreof sales through Amazon FBA
  • Demonstrated financial success ofat least $150Kin Net Profit (SDE) in the last year

What we bring to the table

  • Close the deal in 45 days or less
  • Enduring consumer categories core to everyday life
  • Cash out years of profits in one day
  • Partner with us and benefit from the upside
  • Benefit from being part of the Forum community in your next venture

How this works?


Share your story

Meet our team and walk us through your business journey. We love hearing the why and how great consumer businesses are made! We only need 30 minutes of your time.

Step 2

Receive an offer

You provide some basic information, and we do the heavy lifting. If your business fits our model, we’ll evaluate your company and financial information and prepare an initial offer. This typically takes 48 hours.

Step 3

Iron out the details

Once we agree to terms, our team works tirelessly to finalize the fine print and create an integration plan. With your help, we get this step done in a few short weeks.

Step 4

Cash out

Get paid in cash for the outstanding business you’ve built. You’re just a few steps away from taking home years of profits in just one day!

Ready to get started?

Meet our founders

Forum’s founders have managed 9-figure Amazon P&Ls, advised the world’s largest CPGs, and executed more than 30 M&A transactions over their careers.

Ruben Amar

  • Former growth investor at TA Associates - one of the world’s leading investment firms
  • Experienced acquirer having executed over 20 transactions across consumer and technology

Brenton Howland

  • Former consultant and advisor to leading Fortune 500 retailers and CPGs
  • Seasoned investor and operator in the e-commerce and software sectors

Alex Kopco

  • Analytical, data-driven operator with extensive go-to-market experience
  • Deeply analytical former product manager with extensive go-to-market expertise

Backed by the best

Forum is proud to be backed by a world-class group of partners and investors that have built leading companies including Shopify, LinkedIn, Uber, Lyft, Doordash, and more.

Our Investors & Partners

Interested in selling your Amazon FBA business?

This site uses cookies. By using this site you agree to our Privacy Policy

Got it

Get in touch

We love connecting with new brands and their owners.

Send us a message and we’ll get back to you within 24 hours.